Brand & motion

We make the things people actually see.

A logo is where it starts. Then it has to survive a business card, a flyer on a kitchen table, a shirt label, and a five-second animation. We make all of it, and you keep the source files.

Goodfellow Support Services flyer
McCoy's Roofing & Renovations business card
Iconic Tax Filing Co. business card
Flamin shirt tag
Home Cooked Haven logo

Identities built in this studio

SetFlow logo
McCoy’s Roofing & Renovations logo
Flamin logo
Mountain Lion logo
Empire Tax Services logo
Goodfellow Support Services logo
Home Cooked Haven logo
HumCash logo
SetFlow logo
McCoy’s Roofing & Renovations logo
Flamin logo
Mountain Lion logo
Empire Tax Services logo
Goodfellow Support Services logo
Home Cooked Haven logo
HumCash logo
Goodfellow Support Services — The mark

One mark, every surface

A logo is the easy part.

The real job is everywhere it lands afterwards. Same identity, five completely different problems — and they only agree with each other if they were designed together.

Goodfellow Support Services

A handshake folded into a heart. One line, no gradient, still legible at favicon size.

Logos & brand marks

First it gets drawn.

From the name up — the mark, the colours, the type, and the rules for using them. Some of these companies came to us for a whole business. Some just wanted a logo they weren’t embarrassed by.

SetFlow logo

SetFlow

Study & productivity platform

McCoy’s Roofing & Renovations logo

McCoy’s Roofing & Renovations

Roofing & renovation

Flamin logo

Flamin

Apparel — formerly Flamingo

Mountain Lion logo

Mountain Lion

Outdoor & lifestyle

Empire Tax Services logo

Empire Tax Services

Tax preparation

Goodfellow Support Services logo

Goodfellow Support Services

Non-clinical home care

Home Cooked Haven logo

Home Cooked Haven

Home kitchen & catering

HumCash logo

HumCash

Fintech

Business cards

Then it gets handed to someone.

This is the moment the brand stops being a file. Print-ready artwork, correct bleed, nothing that surprises you at the printer. Go on — turn them over.

McCoy’s Roofing & Renovations — Business card — front
McCoy’s Roofing & Renovations — Business card — back
Turn over

McCoy’s Roofing & Renovations

Roofing & renovation

Empire Tax Services — Business card — front
Empire Tax Services — Business card — back
Turn over

Empire Tax Services

Tax preparation

Case study →
Iconic Tax Filing Co. — Business card — front
Iconic Tax Filing Co. — Business card — back
Turn over

Iconic Tax Filing Co.

Tax preparation

Flyers & print

Then through a door.

Three sheets on one identity, each written for a different person picking it up: the family deciding, the professional referring, and the person who’ll actually be cared for.

We built Goodfellow’s platform too
Goodfellow — The steady, everyday support
The steady, everyday support
Goodfellow — Everyday Support That Matters
Everyday Support That Matters
Goodfellow — Everyday Support Services
Everyday Support Services

Apparel & tags

And then it gets worn.

Shirt tags for Flamin, drawn while the label was still called Flamingo. The rename didn’t cost them the identity — it just changed a word.

Flamin — Shirt tag — front
Shirt tag — front
Flamin — Shirt tag — back
Shirt tag — back

Video & motion

And then we make it move.

Brand films, product promos, character animation, animated logos. Generated and directed in-house with the same AI tooling we build software with, then graded and cut by hand until it stops looking generated.

Lilium Labs · brand film

Our own intro film

Written, generated, scored and cut in-house. It opens our story page, and it’s the same treatment we make for clients.

See it in context

SetFlow · character animation

Flo, the mascot

A brand character animated into a set of loops — idle, wave, jump — used across the product and the marketing site.

SetFlow · marketing motion

Marketing motion

Abstract 3D motifs generated per marketing page, so the site moves without a single stock photo.

Goodfellow Support Services · logo reveal

Animated logos

Your logo, in motion.

A logo that draws itself on, line by line, resolving into the real mark. We build it against your actual logo as the end frame, so the last thing on screen is your brand exactly — not an approximation of it.

  • Site intros & page loaders
  • Social and video stings
  • Delivered on transparent, white or brand-colour backgrounds
  • Every format you need — MP4, WebM, GIF, Lottie where it fits

3D logos

And then it comes off the page.

The same mark, built as a real object you can pick up and turn over. It ships as a spinning hero on your site, a render for a deck, or a loop for social — and it’s the same geometry every time, so it never drifts from the flat logo.

That’s SetFlow’s chevron on the right. Go on — drag it, and try it in metal.

  • Interactive 3D logos for the web
  • Any finish you want — matte, metal, glass, anything
  • Stills and turntable renders for decks & socials
  • Built from your real mark, not traced from a screenshot
  • Delivered as GLB, plus renders in any format you need
SetFlow · chevron

SetFlow · chevron mark, modelled in 3D — matte finish

How it works

Four steps, and you own everything at the end.

01

Brief

We learn the brand — who it talks to, how it sounds, and where this will actually be seen.

02

Direct

We storyboard the film or sketch the design direction. You sign off before production starts.

03

Produce

We generate, edit and grade, then finish it by hand until it looks deliberate.

04

Deliver

Every format you need — web, social, print — plus the source files, yours to keep.

Your turn

Brand work that looks like a company ten times your size made it.

Without an agency’s timeline, an agency’s retainer, or a single stock template. The first conversation is free.